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Custom Laminations: Adding Value and Protection to Your Products

June 24, 2024
By Ben Kaplan

The representation and longevity of products make a significant impact on customer’s choice and brand reputation. Considering the current competitive landscape, custom lamination stands out as a perfect solution that improves the visual appeal and offers ideal protection. You will learn about the very idea of custom lamination, its significance across industries and five applications where it is beneficial.

Custom lamination is a strong layer or film over a container or material such as fabric, paper or plastic, which helps improve its aesthetics, practicality and durability. This process involves bonding two or more layers together using pressure, heat or adhesives. The end result is a laminated product that is resistant to abrasion, wear & tear, moisture and environmental elements. Lamination can be cold or heated based on the adhesive type used and the materials involved during the process. Hot lamination uses heat-activated adhesives, whereas cold lamination depends on pressure-sensitive adhesives. The choice of technique relies on certain needs of the product and the envisioned outcome.

Significance of Custom Lamination across Industries

Listed below are major reasons why custom lamination is important:

Better Durability: Laminated materials are strong and have the ability to withstand rough handling, which makes them perfect for products that are extensively used or shipped.

Enhanced Aesthetics: Lamination helps improve the overall visual appeal of products by adding a matte finish or glossy one, which makes colors more vibrant and adds a premium feel.

Safe against Elements: Laminated products remain shielded against UV rays, moisture and environmental elements, ensuring they maintain their quality and integrity.

Ease of Maintenance: The laminated surface is easy to maintain and clean, which is essential for products that are exposed to grease, dirt or frequent use.

Customizability: The lamination process can be tailor-made to meet specific needs, such as adding anti-glare, anti-scratch or antimicrobial properties.

Role of Custom Lamination in Packaging

Here are myriad reasons why custom lamination is a good option for product packaging:

Protection: Laminated packaging offers a strong barrier against moisture, air and pollutants, which helps preserve the contents with extended shelf life.

Robustness: Laminated materials are strong and highly resistant to puncturing, tearing and forms of damage, ensuring that products arrive at their destination safely.

Visual Appeal: Top-tier lamination makes packaging more aesthetical, helping products stand out on the store shelves and drawing customer attention.

Branding: Custom lamination enables the addition of brand-specific elements such as colors, logos and graphics, reinforcing brand recognition and identity.

Versatility: Lamination can be applied to various materials, including cardboard, paper and flexible plastics, which makes them ideal for diverse applications.

Key Applications of Custom Lamination

1.Printed Materials:

Custom lamination is extensively used during the production of printed materials like business cards, brochures, menus and book covers. Laminating these items improves their aesthetics with glossy or matte finishing while safeguarding them from stains, spills and wear & tear. For instance, a laminated menu in a dining setting is durable and easier to clean, ensuring it remains perfectly readable irrespective of its frequent handling.

2.Product Labeling & Stickers

Labels and stickers benefit a lot from lamination. The protective layer safeguards the printed graphics and text from moisture, abrasion, and chemicals, which is especially essential for products exposed to harsh environments or frequent handling. Custom lamination adds features such as UV resistance, preventing colors from fading over time. This is integral for outdoor items or products stored in bright retail environments.

3.Packaging Films

In the food & beverage industry, laminated packaging films are important for maintaining product safety and freshness. These films craft a barrier that shields against moisture, oxygen and contaminants, ensuring that the contents remain safe and fresh for consumption. Additionally, laminated films can be designed with elements like re-sealability and tear resistance, improving customer convenience.

4.Artwork & Photograph 

Lamination is an ideal choice for preserving artwork, photographs and other printed visuals. It protects against fading, physical damage and fingerprints, ensuring that the visual remains vibrant and significant when displayed in areas under sunlight exposure.

5.Signage & Display

Outdoor signage and displays are exposed to different environmental aspects, this includes wind, rain and sunlight. Custom lamination offers ideal protection to ensure these products remain legible and aesthetically appealing for an extensive period. Laminated signs resist underwater damage, physical wear and UV rays, which makes them ideal for permanent and temporary installations.

The procedure of custom lamination:

Material Selection: The first step is selecting the appropriate materials for the lamination. This includes choosing the substrate (base material) and the lamination film or layer. The choice depends on factors such as the desired level of protection, visual effect and the intended use of the final product.

Preparation: The materials are prepared for lamination, which may involve cleaning, cutting and aligning the layers. Ensuring that the surfaces are clean and free of contaminants is crucial for achieving a strong bond.

Lamination: The lamination process itself can vary depending on the method used. In hot lamination, the materials are fed through heated rollers that activate the adhesive and bond the layers together. In cold lamination, pressure-sensitive adhesives are used and the materials are pressed together without heat.

Trimming and Finishing: After lamination, the edges of the laminated material are trimmed to the desired size and shape. Additional finishing processes, such as die-cutting or embossing, may be applied to achieve the final product specifications.

Quality Control: The final step involves inspecting the laminated product to ensure it meets quality standards. This includes checking for any defects, such as bubbles, wrinkles or incomplete adhesion, and making any necessary adjustments.


Custom lamination is a versatile and valuable process that enhances the durability, appearance and functionality of a wide range of products. From printed materials and product labels to packaging films and outdoor signage, the benefits of lamination are evident in various applications. By providing protection against environmental factors, improving visual appeal and allowing for customization, custom lamination helps businesses deliver high-quality, long-lasting products that meet the needs and expectations of their customers.

In the packaging industry, custom lamination stands out as a particularly effective solution, offering enhanced protection, strength and visual appeal. Whether you are looking to protect food items, create eye-catching packaging or reinforce your brand identity, custom lamination offers a practical and customizable solution that adds significant value to your products.

As technology and materials continue to advance, the possibilities for custom lamination will only expand, offering new opportunities for innovation and improvement in product presentation and protection. Embracing custom lamination can help businesses stay competitive, meet consumer demands and ensure their products make a lasting impression in the marketplace.